According to the Coffs Harbour entry, which won an International Festivals and Events Association (IFEA) World Festival and Event City Award in September, nearly 800,000 people visit the city every year.
Hardly a week goes by, year round, without an event or festival, and many of the local attractions are upgraded regularly.
That's without even taking into account all the natural attractions, including the national parks, beaches, and migrating wildlife.
All of that means you can be excused if you find it hard to keep up with all the news.
Here's a quick catch-up for you:
Today (December 9) Tigerair launches its much-anticipated three-days-a-week Melbourne-Coffs Harbour-Melbourne service, offering around 60,000 seats a year.
The new flights will depart Melbourne at 9:05 am Mondays and Wednesdays and at 08:45 am on Fridays, returning from Coffs Harbour at 11:25 am and 11:05 am respectively.
The new Walkway at Jetty4Shores, a five-metre wide decorative concrete shared pathway/cycleway leading to the historic jetty, was officially opened on October 25.
It includes stencilled wording within the concrete to outline the historic Jetty's past, interpretive signage to tell the story of Aboriginal and European heritage, seating, decorated poles, historic rail lines, and a 10-metre diameter, decorative concrete Turtle, plus smaller brass turtles inlaid into the pathway, that reflect local Aboriginal culture.
Rally Australia has been successful in its bid to host the final event of the WRC next year, and organisers are hopeful that moving to November 18-20 will help the event gain more of the national spotlight by moving away from football finals, horseracing and domestic motorsport events in September.
"The big advantage is we will be able to keep some of the teams in the region, and in NSW, for a longer period, because the whole championship has finished," Rally Australia Senior Executive Wayne Kenny said.